With a total of 29 Oscar nominations and one win over the past two years alone, Netflix has helped usher in a new generation of entertainment. Like other streaming services, Netflix is on the verge of redefining home entertainment - if they haven't already fully accomplished it by now. The Netflix Original that the GIF lingers on before the animation starts is Joel and Ethan Coen's The Ballad of Buster Scruggs, which has been a recent awards favorite, earning three Academy Award nominations. Each line is meant to represent a frame of every Netflix Original, and the frames are then angled sideways so as to only project a single sliver of color from each film or show against the black background.
Within the same thread, Netflix also tweeted a GIF that serves as a visual explanation of what the colorful lines represent.